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PART 2: INSIDE THE COCA-COLA BEATBOX
Tuesday morning at EMS will be humming with excitement coming off the previous night’s Ex Awards, and the content sessions will need to be sizzling hot to match that fever. Bringing its A-game, as...
View ArticleBREAKOUT PREVIEW: VIDEO TOUR OF COCA-COLA BEATBOX
Tuesday morning at EMS will be humming with excitement coming off the previous night’s Ex Awards, and the content sessions will need to be sizzling hot to match that fever. Bringing its A-game, as...
View ArticleKEYNOTE PREVIEW: NEVER IN NEUTRAL
Our first EMS keynote is going to be a doozy, so don’t straggle in on the 10 a.m. flight to O’Hare. Grab a seat early and swap ideas over lunch with industry friends as Chrysler’s Head of Marketing...
View ArticleBREAKOUT PREVIEW: THE APP-DRIVEN EVENT
The last day of EMS is going out strong with some of the most strategic sessions in our entire curriculum. So be sure to stick around until the very end to pack in all the knowledge, trends and ideas...
View ArticleBREAKOUT PREVIEW: EARNED MEDIA THROUGH EXPERIENTIAL
The last day of the Event Marketing Summit will be one not to miss (despite the hangovers). Grabbing the early morning spot at 10:30, Kristin Harp, marketing manager at SodaStream, will give you the...
View ArticleBREAKOUT PREVIEW: DIGITAL FEEDBACK TO CUSTOMIZE EVENTS
The excitement will be building all day toward Monday night’s Ex Awards gala, making it paramount that the afternoon presenters come out of the gate strong. Meeting that challenge head on will be Gene...
View ArticleKEYNOTE PREVIEW: THE ANATOMY OF THE BRAND EXPERIENCE
Tuesday night at EMS just got a little more raucous with the addition of a networking event called the Mixology Jam Session. This one-hour cocktail class with a professional mixologist begins at 5:15,...
View ArticleYOU SAID IT! EMS 2013 QUOTES OF THE DAY
If you missed day one at EMS this year, you missed out on some seriously great content. We kicked off the morning with a series of four three-hour workshops that gave attendees deep dives into...
View ArticleYOU SAID IT! EMS 2013 QUOTES OF THE DAY, VOL. 2
The Ex Awards Gala kept a fresh drink in our hands until the wee hours last night, but that didn’t keep attendees from filling every seat in the house for the 8:00 a.m. keynote this morning. As...
View ArticleYOU SAID IT! EMS 2013 QUOTES OF THE DAY, VOL. 3
Ritz-Carlton VP Lisa Holladay kicked off our last morning with a keynote on creating the brand experience. She oughta know. She spent more than 10 years creating memorable experiences for consumers...
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